Does your business needs a mobile presence to stay connected with its customers ?
Benefits of Mobile Apps
Mobility is playing a significant role in anyone’s life, Almost 70 percent of the worlds population is online.There are more mobile devices in the world than desktops and laptops cumulated and put togheter.
Mobile apps provide a much faster alternative than mobile web browsing. Web browsing requires a user to launch a web browser, enter a URL and wait for the site to load l, whereas it only takes a second to launch a mobile app because the majority of the information is stored in the application itself making it possible to function offline.
Few Reasons Why Your Business Needs a Mobile App
- Increased Brand Visibility.
- Initiate Customer Loyalty.
- Better Brand Presence .
- A Direct Marketing Channel.
- Increased Profitability.
- Increased Accessibility.
- Better Customer Service.
We develop both Android and iOS Mobile applications.
What are the benefits of having a mobile app?
Mobile apps provide a much faster alternative than mobile web browsing. Web browsing requires a user to launch a web browser, enter a URL and wait for the site to load (providing there is adequate reception), whereas it only takes a second to launch a mobile app because the majority of the information is stored in the application itself making it possible to function offline.
Mobile apps reinforce your brand by increasing your visibility. An app gives a business more presence on a phone than a browser bookmark does because it is always visible on the phone’s screen. This helps build loyalty with customers because your business is in front of them at all times.
Customers are calling out for mobile apps because they quickly connect them to businesses they most commonly want or need. Businesses are using apps to improve their processes and increase the level of accessibility their customers have to them. The point of a mobile app is to seamlessly connect and interact with customers, making it a valuable tool for the modern business.
Apps reduce costs of SMS messages and paper newsletters. They simplify communications by securely, instantly and directly messaging customers. Apps reduce staff workload by information requests and phone calls.
What should be considered before Developing a Mobile App?
Is my app going to be helpful to customers and are people going to use it? The only answer to this question can be found through research. Poll your existing customers and your online visitors and ask the question. This will help you better understand whether there is a market for your app.
First and foremost the app has to have a clear purpose to provide value. Put yourself in your customers’ shoes, what do they want and need from your app? How is your app going to improve your service to them? What will grab their attention?
Mobile apps are not just a financial investment, but also require an investment of time as well. Like anything technology based, mobile apps should be maintained to stay relevant to provide the best service to your customers and to continue improving internal processes.
Mobile apps aren’t for every business so before you make any decisions you need to focus on the actual needs of your business. If you need something with high functionality and have a website that requires customers to login, then a mobile app would be worthwhile because of the performance benefits mentioned earlier. Apps are also particularly useful for businesses that have high customer interaction and engagement.
An example where mobile apps are working particularly well is for many Indian schools ,Institutes , all types of Small, Medium to Enterprise business ,Health care, FnB ,Insurance etc.
Apps in schools bring together all school-to-parent & teacher to student communication in a convenient and effective way, enabling parents access to important school information, including, school newsletters, notices and alerts directly via their smartphone.